BEST IN-FLIGHT TOY
37. Archos 605 WiFi
The Archos 605 WiFi multimedia player costs the same as the 16-gig iPod touch but packs ten times the storage, with a whopping 160-gig hard drive and a 4.3-inch touch screen. Use it to surf the Web, or load it up with 95,000 songs or 200 movies. $400; archos.com

BEST COKE
38. Hecho en Mexico
It contains pure cane sugar, comes in voluptuous green-glass bottles—and tastes like the cola that dropped out of old-school vending machines before U.S. Coke bottlers started sweetening it with high-fructose corn syrup in the early eighties.

LOCAL SPIRIT
39. Brennivin
A foul-as-it-is-potent schnapps (37 to 40 percent alcohol), Iceland's Brennivin, a.k.a. "Black Death," is made from fermented potato pulp flavored with caraway seeds, and it's often tossed down to mask the taste of another of Iceland's native treats: hakarl, or rotten shark meat.

BEST NEW TRAVEL PHILANTHROPY
40. The Good Night Foundation
Now you can give while you sleep: Hatched last spring through the Clinton Global Initiative, this is a brilliant idea for channeling tourism funds into do-good projects around the world. At participating hotels, a four-dollar-per-night optional charge is added to each guest's bill, and 25 percent of the money goes to local charities. goodnightfoundation.org

BEST WHITE NOISE
41. Audio-Technica's QuietPoint
Buy Audio-Technica's QuietPoint ATH-ANC7 headphones and you'll get an 85 percent reduction in outside noise for $80 less than a popular Bose model. The set comes with adapters to fit most audio jacks, including those on airlines. Now you can sleep soundly, even in coach. $220; audio-technica.com

Eddie Bauer Convertible Cargo Jacket (Trevor Pearson)