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This self-described "roly-poly, fun-loving guy" revolutionized the way people carry things on their backs. With Dana Gleason at the helm, Dana Design has developed a relentless habit of introducing packs so innovative the competition poaches their features reflexively. From plastic framesheets
to movable sternum straps to those tongue-like carrying flaps, if it works and it's on a pack there's a good chance the "Chief Bottle Washer" (his actual title) of Dana Design thought of it.
In his own words
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